How to Increase Sales on Etsy (with SEO)


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There are a lot of things to think about when you’re running an Etsy shop. One of the most important things is making sure that people can find your shop and items. Luckily, there are some things you can do to improve your Etsy SEO. In this blog post, we’ll discuss some of the best ways to improve your Etsy SEO and get more customers through your door. Keep reading to learn more!

1. Use the right keywords in your titles and descriptions

When it comes to using keywords for Etsy SEO, one of the most important things to keep in mind is using Etsy tags that sell. These are the words and phrases that potential customers are actually searching for on Etsy, so including them in your title and description will help your listing show up in more searches. You can find Etsy tags that sell by using a keyword research tool like eRank and Alura.

A great way to incorporate Etsy keywords into your listing is by including them in your description. This is a great way to tell potential customers what your listing is all about, and it can also help you rank higher in Etsy search results.

Just be sure to use natural language – stuffing your description full of keywords will not work. Briefly describe your item in the first sentence of your description. Use keywords that you think shoppers will search to find your items.

Write engaging descriptions – include your keywords!
If you’re an Etsy seller looking for a way to write better, more engaging product descriptions, you should check out Jasper.ai. Jasper is a artificial intelligence platform that can help you write better descriptions by learning your voice and style. With Jasper, you’ll be able to create descriptions that are more in line with your brand and resonate more with your customers. I user Jasper to create engaging product descriptions.

2. Promote your shop on social media

Don’t forget to promote your Etsy shop on social media and other websites. This will help to get the word out about your shop and attract new customers.

Pinterest

Official Pinterest scheduler Tailwind has changed my life by saving me time and bringing my pins in front of the right audience at the right time. To be successful on Pinterest you have to consistently pin high quality content. Consistent and daily pinning is what’s going to help you get more blog traffic. And that’s where Tailwind becomes useful.

Tailwind is an official Pinterest scheduler. With the help of Tailwind you can schedule your entire Pinterest content for the month in less than an hour. In addition, Tailwind also figures out what the best times are to post your content.

For me scheduling is extra useful because I am often asleep or busy with other things when my potential customers are active.

Use this link to get your first month of Tailwind Pinterest Scheduler for free.


Instagram

If you’re looking for a way to promote your Etsy shop, Instagram can be a great platform to reach new customers. By sharing photos of your products and tagging your location, you can reach people who might be interested in what you’re selling.
Make sure that your Instagram account is set up so that it is easily searchable. Use hashtags and keywords that relate to your shop, and post regularly.

Take advantage of Instagram stories. Stories are a great way to give potential customers a behind-the-scenes look at your business.

3. Add quality images to your listings

Product photography is an essential part of selling online. After all, your customers can’t pick up and examine your products in person, so it’s important to give them as much information as possible through photos.

When taking product photos, be sure to use a high-quality camera or phone camera. Etsy allows you to upload up to 10 photos per listing, so take advantage of that and show your product from different angles.

In addition, try to use natural light whenever possible, and avoid using flash. With clear and well-lit photos, you’ll be sure to give your customers a good sense of what your products look like, making them more likely to make a purchase.

4. Get positive reviews from buyers

Here are a few tips to get more reviews on Etsy:

  • Maintain good communication with your buyers. Be responsive to questions and concerns.
  • Ship your items promptly and package them well.
  • Send a thank you note with the order.
  • Offer discounts or coupons for future purchases.
  • Follow up after the sale to make sure the buyer is happy with the product.
  • Finally, make sure that you’re providing excellent customer service. This includes responding to any questions or concerns quickly and ensuring that your items arrive safely and as described.

5. How often should I post listings on Etsy? 

The general consensus is that it’s advisable to list something new every couple of weeks. This keeps your shop active and makes it more likely that buyers will see your listings in their search results.

Additionally, Etsy prefers shops with high-quality listings, so it’s worth taking the time to create well-written descriptions and beautiful product photos. By taking a few minutes to list a new item every now and then, you can help ensure that your Etsy shop is active and visible to potential buyers.


By following these simple tips, you can increase your chances of getting great reviews on Etsy – and keep your buyers coming back for more! Following these tips should help you get more positive reviews on Etsy (and improve your SEO in the process). So what are you waiting for? Get out there and start making those five-star customers!

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